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A BEGINNER’S GUIDE TO KEYWORD RESEARCH

Keyword research is numero uno in the process of optimizing your website and pay-per-click campaign. This step is to choose the most suitable keywords that your target group needs to improve its ranking in search engines.

In the language of the layman, the keywords are nothing but words or phrases that people can use to locate your services, products, information or trademarks via search engines.

Step 1: Identification of keyword

The first activity in the process of keyword research is the identification of keywords. Keyword identification means identifying the keywords that are used by your target group. Looking for associated keywords. First, you identify industry and then zoom in on the specific field. For example, if you have this pet, you should take keywords such as: 'food for cats' and 'dog food '.

Step 2: Locate Your Keywords

The second activity in the keyword research process is a more informed and technical search. It involves finding keywords that people actually use and organizing them by their popularity.

To locate keywords and find out their popularities, you can make use of the Aleksika keyword search box to know more about the search behavior of your target audience. Learn what they call things, the way they identify subjects, how broad or how precise their search generally is. These parameters become essential in looking for the right keywords.

You may also access relevant and useful ideas for keywords from the collection of top keywords containing the top one hundred keywords of the last year or maybe a keyword directory that offers keywords organized by subject. Wordtracker is one such program that allows you to look for relevant keywords.

Step 3: Choose key words

The method of deciding on the right keywords involves the following steps. Copy all relevant phrases and counts on a worksheet. After a review of all the words and phrases that may apply to your Web site, you will all have one important sentence on your worksheet.

Instead of making your search more vague and unclear, (which happens usually when you try to select a single word keyword), it is suggested that you focus your concentration on only the key words that can be easily managed. And this would generally mean phrasal keywords.
A BEGINNER’S GUIDE TO KEYWORD RESEARCH A BEGINNER’S GUIDE TO KEYWORD RESEARCH Reviewed by Blogging cafe on 13:41 Rating: 5

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